Clean Label Supplements - Claims and Market Opportunities

November 20, 2014

Did you know that over one-third of supplements launched in Western Europe last year featured a clean label claim such as ‘no allergens’ or ‘gluten free’? Consumers are becoming increasingly aware about the quality and origin of their food supplements and how they are manufactured. Consumers are looking for products that have clearer and cleaner labels, and, various health authorities are beginning to respond. 
 
Please join Capsugel in partnership with Innova Marketing Insights to examine this important topic and help branded companies better understand and leverage this unique market opportunity.  

  • Innova Market Insights Market Analyst Yasemin Özdemir will provide an in-depth summary of the clean label supplement market utilizing years of consumer and product trend information
  • Capsugel regulatory expert Kathleen Jacobs will provide meaningful background to the new FIC Regulation and how this may influence product positioning and new product innovation within the supplement industry​

This one-of-a-kind webinar from Capsugel will educate marketers and provide valuable insight as you finalize brand programs for 2015 and develop new product initiatives.

See the webinar here:

 
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