Webinar - Joint Health Innovations for the Action Era

October 24, 2018

Joint Health Innovations for the Action Era  

October 24th, 2018 11:00 AM (Eastern)

The nutraceuticals industry remains a strong hub for innovation and product development. The new proposition for consumer health is founded on a formidable shift toward lifestyle and wellness programs supported by a holistic approach to self-care merging nutrition and fitness. This creates a unique window of opportunity based on the personalization of consumer health.

In the joint-health space, innovations to help people have fun, stay motivated and get into the best shapes of their lives are proliferating. Consumers are increasingly seeking new products that allow them to stay active, keep their joints healthy and improve their mobility, opening up an array of new product development options for manufacturers. These include new ways of working out, such as interactive sessions, as well as app and smartwatches that track activities of the wearer. 

Key Learning Objectives:

  • Gain access to the latest marketing data that examines the latest trends and innovations that are impacting the nutraceuticals industry.
  • Learn how the different generations approach health, fitness and maintaining joint comfort and flexibility.

  • Discover how the rise of personalized nutrition will affect the joint-health category.

  • Find out what’s next for Lonza’s UC-II® undenatured type II collagen and how Lonza’s R&D department believes that innovation in the joint-health category is when you reverse the trend.

Presented by

  • Diane Ray, Vice President of Strategic Innovation, Natural Marketing Institute
  • Jim Lugo, PhD, Head of Ingredient Research & Development, Lonza Consumer Health & Nutrition

Sponsored by Lonza Consumer Health and Nutraceuticals World

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